Jon Cronin’s Stream Of Consciousness

After nearly 1,000 submissions, 20 amazing finalists, and more than 3 million views, we have the winner of the Organizing for America Health Reform Video Challenge.

The winning video shows that our supporters' creativity and passion is more than a match for the slick ads and partisan spin doctors on the other side. In the next few days, we'll be using this video as the basis for a new television ad that will air across the country -- and you can help, by ensuring we have the resources to make the biggest impact.

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With a name loosely derived from the Spanish phrase "ahora es," new snowboard-inspired line Isaora founders Ricky Hendry and Marc Daniels recently embraced that attitude to launch a collection that blends sophisticated urban style with technical, on-mountain functionality. You may have noticed their garment-dyed puffer jacket in our recent round-up of winter wear. But of the many standout items from their debut Winter season, the Matrix plaid insulated shirt (pictured above) has already proven extremely popular. On the more fashionable side of the spectrum, primaloft fill makes it light, comfy and exceptionally warm while the perfectly slim fit keeps it wearable. On the functional side, the Structure 3-L jacket (below left) won me over with its Schoeller's C-Change membrane that maintains an even body temperature across a huge range of climatic variation

full article

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Last week the DeVries PR team headed out to the Kodak Theater in LA for the 140 Conference. We were one of the main sponsors of the event and we brought with us five  things that every emerging conference needs. Power Outlets, Ethernet Connections, Caffeine, a Civilized Place to Drink It, and a Social Media PR Machine.  Working with Jeff Pulver (pictured above), we managed to build an offline meeting place for the online connections that many of the twitter community had already established. Instead of writing a long summary post about my adventures, I have decided to let you enjoy that through taking a look at my tweets during the event and please watch the videos we created on site, in their entirety here or just sit back, press play on the final recap video posted below!

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Hope to see you there tonight or at Future Events!

French Cultural Nights
Wednesday, October 21 | 7 – 11pm
The Bubble Lounge,
228 West Broadway, New York NY

French-speakers of all backgrounds and levels are invited to attend, as is anyone who loves French culture. Admission fee of $20 includes a complimentary glass of Champagne Louis Roederer and a French Culture Guide – COOL 2009 issue.

FEATURED PERFORMERS at October 21 Premiere Night
• Catherine Capdeville, noted jazz singer (7-7:30 and 8:30-9pm)
• Nicole Renauld, the "accordion fairy" (7:45pm)
• Movie preview, "How to Seduce Difficult Women" (8pm)
• Amélie Chabannes (painting ,video) and Marie Maillard (video) , recently featured in “Crossing the Line” at the French Institute
• Haiti Optimiste (photography), a visual celebration of the positive aspects of Haiti
• DJ Jacques Motombo (9pm-midnight)

more details

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Isaora mentioned in today's New York UrbanDaddy.com

Today is cold enough to be "that day."

"That day" when you suddenly recall your skillfully calibrated regimen for staying warm—a steady flow of rare single malts, plenty of ski-bunny-generated body heat and strictly enforced weekly coed hammam visits.

Here to further stave off the imminent freeze: the Isaora Cloud PCM Jacket, complete with spacesuit technology developed by NASA, available online and at Paragon, starting today.

Yes, NASA. Inside the super-thin, black Cloud coat, you'll find the same stuff—technically known as Phase Change Material, but we call it "magic cotton"—that keeps spacesuits from getting too hot or too frigid in the deep beyond of space. The magic cotton expands and hardens to trap body heat when you're chilly, and liquefies to let cool air in and heat out when you're warm—whether you're braving the elements at Yankee Stadium tonight, or breezing in and out of the Rusty Knot.

Read more: http://www.urbandaddy.com/nyc/style/7787/Isaora_Your_New_Jacket_by_Way_of_NASA_New_York_City_NYC_Union_Square_Product#ixzz0U9cyIdO1

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Thibaut Estellon interviews Amelie Chabannes in her studio in Red Hook for The French Creative Connection Blog. Watch the Video (In French) and follow him on Twitter.

Excerpt:

Jeune artiste installée depuis quelques années à New York, Amélie Chabannes nous reçoit aujourd'hui dans son atelier de Red Hook, Brooklyn, pour le premier volet de cette série vidéo qui lui est consacrée.

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Media is changing dramatically right before our eyes. We all know this. The seismic shift unfolding over the past 15 years is still close to the beginning of its life. We are all digital toddlers learning to speak our first few words. Some have managed to connect a few words together to form basic sentences and others are still pointing at things and saying "this" or "that", "dog" and "cat", but most of us are still watching from the sidelines, sometimes occasionally updating our Facebook status, to let people know that we are trying to understand this new language.

Nowhere has the change been more visible than in the habits of journalists, news organizations and PR practitioners. The shrinking newsroom and the social web has changed the job of a journalist forever. They can no longer just report on a story, but now they must incorporate the voice of the reader, in almost everything they do. Theses voice comes in the form of: short response videos, reader comments, blog responses, mash-ups, digital photos, ireports, tweets, and more…. The inclusiveness of opinions is critical to the success of the modern news organization and this shift has already occurred.

At the same time, the authoritative voice of the media is spreading out and in many cases is being usurped by individuals that have no formal background in journalism, but are passionate drivers of news and trusted much more than many journalists. Their ability to contribute to the conversation through the connective and immediate power of blogs and citizen journalism sites, has flattened the playing field and given us exponential places to learn about the topics we care about.

PR practitioners have moved quickly to adapt to these changes. They have moved from pitching and broadcasting to educating and informing, from controlling the message, to openness and inclusiveness, from influencing a few in high places, to engaging with many across a multitude of digital locations. Blogs, Twitter, Facebook, Whrrl, Flickr, Message Boards, Chat Rooms, the list of locations of influence goes on and on and on... The media landscape changes, but the core tenets of the profession are still intact, making our clients shine, as best as possible, and building trust with influencers, by providing VALUE to them.

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