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Jon Cronin (bio) is Director of Digital Marketing Strategy at DeVries Public Relations - North American Agency of the Year - SABRE Awards.
It’s Jon's job to keep his agency and clients at the forefront of how digital technology is affecting consumers’ lives. He studies global technology, media and online trends and shapes them into actionable insights and marketing communications strategies.
He has spent his entire 14 year career in the digital marketing arena working with leading brands such as Yahoo!, Microsoft and P&G .
Jon believes that openness, sharing, and diversity encourages creativity, participation and innovation and through these virtues brands can succeed in the online space.
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Note: Everything posted on this site is Jon's personal opinion. It does not represent the views of DVPR, IPG or its clients.
Filed under
DESIGN
Smart and Unusual Business Card Designs
[Re]Encoded dot Com brings us 42 unusual business card designs. Some of them are quite amazing and creative and some are not very practical, but at the end of the day the point of a business card is to make someone call you and remember you when they need your service. Here are a few of them the rest can be seen here.
Filed under //
DESIGN
INTERESTING
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Innovative Innovation
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Obama beats McCain and Hillary on Personal Identity Issue!
Mr. Doug Jaeger of thehappycorp global breaks down the visual identity and web sites of Hillary Clinton, Barack Obama and John McCain for Vanity Fair.
Doug Jaeger: By far, Obama has the best design, in terms of typography, color, and website architecture. Obama's logo is simple and gives the impression of light on the horizon, or at the end of the tunnel so to speak. It's clean, easy, and recognizable. His color palette is consistent and deliberate; he let the designers do their work and make the thing look like something. Obama has by far the most links under what he calls "Obama Everywhere". Links to Facebook, YouTube, Flickr, Blackplanet, FaithBase, Digg, Twitter he's doing it all. He's more Web 2.0 than some of the people I hang out with. When I visited JohnMcCain.com, I was reminded immediately of a brand that advertises a lot on television. I quickly visited goarmy.com, and found that the two sites had a few things in common. Black and yellow coloration, and the single star.
More from Doug on his blog. Also take a look at a recent post by Lee Maicon on Obama's Typography and how it relates to Facebook.
Filed under //
DESIGN
IDEAS THAT SPREAD
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Some Beautiful Brand Sites
Back from the North! / De retour du Nord!
To make your day a little bit more enjoyable, I have put together a list of five very creative sites. The sites are beautiful, interactive, fun and great examples of cutting edge interactivity.
Toshiba Grade Me Contest
http://www.educationiseverywhere.ca/
Glaceau
http://glaceau.com/
HBO Voyeur
HBO Offers you a glimpse into the apartments of everyday New Yorkers. (Jul 2007)
http://www.hbovoyeur.com/
Daisy Marc Jacobs
http://www.daisymarcjacobs.com/
Leffe Beer
http://leffe.com
Ford Flex
Take a trip to each island to experience the Ford Flex. (11 Aug 2007)
http://fordvehicles.com/flex/
Filed under //
DESIGN
DIGITAL STRATEGY
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10 Sites To Keep You Thinking
tape_the_gap
10. http://www.ibeatyou.com/
9. http://shine.yahoo.com
8. http://www.magnify.net/
7. http://www.donorschoose.org
6. http://www.trendrr.com/
5. http://kluster.com/
4. http://www.twiddla.com
3. http://muxtape.com/
2. http://www.psfk.com/
1. http://trendwatching.com/
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