20 May
2009
One of my favorite places to stir up some ideas is
Trendwatching.com. They consistently bring thoughtful and actionable insights to the planning mind and I recommend their latest report on Innovation. One of my favorite subjects!
Yes, we all agree that innovation is the only way out of the current mess that both mature and not-so-mature consumer societies find themselves in. We’re talking basically anything that will get consumers spending again, and preferably the kind of spending that involves sustainable goods, services and experiences. Since everyone from Seth Godin to the Harvard Business Review is providing you with excellent, inspiring insights and theory on innovation as a mindset, a process, a way of life, we'd like to contribute to the conversation with examples of actual innovations. As we see it:
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